A journalist by training, Aline Botelho has worked for 10 years with editorial content, strategy for social networks and branded content. She has worked as a content leader at agencies such as VMLY&R and Publicis, working for Bradesco, Vivo and Braskem. He was part of the creative board at Gana, the first Brazilian agency to be 100% made up of black professionals. He is currently Global Content Manager at Havaianas, leading a team of in-house creatives responsible for the strategy and development of campaigns and special content projects for the brand.